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Career Guidance Skills working with computers S5.5 - accessing and analysing digital data S5.5.1 - browsing, searching and filtering digital data Conduct search engine optimisation
Description
Execute optimal marketing research and strategies on search engine processes, also known as search engine marketing (SEM), in order to increase online traffic and website exposure.
Occupations requiring this skill
This section is generated automatically.
Skill demand overview
- Essential in 3 occupations
- Optional in 7 occupations
- Total: 10 occupations
- Most common in: ISCO major group 2 (Professionals)
Essential for
- Search engine optimisation expertA Search Engine Optimisation Expert is a digital marketing professional who specializes in increasing a website’s visibility on search engines like Google, Bing, and Yahoo. By opti…
- Travel agency managerTravel agency managers are in charge of managing employees and activities of a travel agency. They organise, advertise and sell tourist offers and travel deals for specific regions…
- Web content managerWeb content managers curate or create content for a web platform according to the long-term strategic goals, policies, and procedures for an organisation's online content or its cu…
Optional for
- Online marketerOnline marketers play a crucial role in today's digital landscape, where businesses strive to establish and expand their online presence. These professionals leverage various digit…
- Language engineerA Language Engineer focuses on the development and enhancement of natural language processing (NLP) systems. These professionals work on technologies that enable computers to under…
- EBusiness managereBusiness managers create and execute a company's electronic strategy plan for selling products and services online. They also improve data integrity, placement of online tools and…
- Marketing managerMarketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resou…
- Advertising copywriterAdvertising copywriters are responsible for the written or verbal design of advertisements and commercials. They write slogans, catchphrases, etc. Advertising copywriters work clos…
- WebmasterWebmasters deploy, maintain, monitor and support a web server to meet service requirements. They ensure optimum system integrity, security, backup and performance. They coordinate …
- Brand managerBrand managers are strategic professionals responsible for shaping and maintaining a brand's identity. They play a crucial role in developing brand strategies, overseeing marketing…
Related skills
- Search engines
- Search engine optimisation
- Manage budgets
- Perform market research
- Implement sales strategies
- Implement marketing strategies
- Content marketing strategy
- Use different communication channels
- Apply strategic thinking
- Use content management system software
- Sales strategies
- Apply social media marketing
- Plan digital marketing
- Web analytics
