Forecast sales over periods of time

Calculate and estimate the expected sales of products and services over different periods of time in order to determine their profitability.

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skill/competence

cross-sector

Forecast sales over periods of time is an essential skill of the following occupations:

Forecast sales over periods of time is optional for these occupations. This means knowing this skill may be an asset for career advancement if you are in one of these occupations.

Marketing manager: Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Sales manager: Sales managers develop sales and targeting strategies for a company. They manage sales teams, allocate sales resources based on the plans, prioritise and follow up on critical leads, develop sales pitches and adjust them over time, and maintain a sales platform to track all leads and sales.
Supply chain manager: Supply chain managers plan, manage and coordinate all activities related to the sourcing and procurement of supplies needed to run manufacturing operations from the acquisition of raw materials to the distribution of finished products. The supplies can be raw materials or finished products, and it can be for internal or external use. Moreover, they plan and commission all the activities needed to be performed in manufacturing plants and adjust operations to changing levels of demand for a company’s products.
Forecast manager: Forecast managers have a deep understanding of the operations of the company, the inventory levels, production batches, requirements and costs of production per product, and trends in the demand levels. They use all that information in combination with forecasting software in order to define production orders aiming for the most efficient production combinations.

References

1. Forecast sales over periods of time – ESCO