Manage production of destination promotional materials

Description

Oversee creation, production and distribution of touristic catalogues and brochures.

Alternative labels

manage the production of promotional destination materials
manage the production and distribution of destination brochures
coordinate production of tourism promotional material
manage the destination promotional materials’ production

Skill type

skill/competence

Skill reusability level

sector-specific

Relationships with occupations

Essential skill

Manage production of destination promotional materials is an essential skill of the following occupations:

Destination manager: Destination managers are in charge of managing and implementing the national/regional/local tourism strategies (or policies) for destination development, marketing and promotion.
Tourism product manager: Tourism product managers analyse the market, research potential offers, develop products, plan and organise the distribution and marketing processes.

Optional skill

Manage production of destination promotional materials is optional for these occupations. This means knowing this skill may be an asset for career advancement if you are in one of these occupations.

Tour operators manager: Tour operators managers are in charge of managing employees and of activities within tour operators related to the organisation of package tours and other tourism services.
Energy consultant: Energy consultants advise clients on the advantages and disadvantages of different energy sources. They help clients to understand energy tariffs and try to reduce their energy consumption and carbon footprint by using energy efficient products and methods.
Tourism policy director: Tourism policy directors develop and implement policies to improve tourism to their region. They develop marketing plans to promote the region in foreign regions, and monitor the operation of the tourism industry. They conduct research to investigate how tourism policies could be improved and implemented and investigate the benefits of the tourism industry to the government.
Solar energy sales consultant: Solar energy sales consultants provide advice on solar energy for domestic or industrial purposes, and aim to promote the use of solar energy as an alternative and more sustainable source of energy. They communicate with prospective clients, and attend networking events, to ensure increased sales of solar energy products.

 


 

References

  1. Manage production of destination promotional materials – ESCO

 

Last updated on September 20, 2022