Business intelligence

The tools used to transform large amounts of raw data into relevant and helpful business information.

knowledge

cross-sector

Business intelligence is an essential knowledge of the following occupations:

ICT presales engineer: ICT presales engineers actively drive and manage the ICT evaluation stage of the sales process, working in conjunction with the sales team. They provide technical guidance to pre-sales personnel and plan and modify product ICT configurations to meet client requirements. They pursue additional business development opportunities.

Big data archive librarian: Big data archive librarians classify, catalogue and maintain libraries of digital media. They also evaluate and comply with metadata standards for digital content and update obsolete data and legacy systems.
EBusiness manager: eBusiness managers create and execute a company’s electronic strategy plan for selling products and services online. They also improve data integrity, placement of online tools and brand exposure and monitor sales for companies that market products to customers using the internet. They collaborate with the marketing and sales management team using ICT tools to reach sales goals and provide accurate information and offerings to business partners.
ICT information and knowledge manager: ICT information and knowledge managers contribute to the definition of organisational information strategy and apply information and knowledge creation, editing, storage, and distribution policies. They manage the maintenance and evolution of structured and unstructured information. They create digital structures to enable exploitation and optimisation of information and knowledge, manage data analysis and enable business intelligence.
Knowledge engineer: Knowledge engineers integrate structured knowledge into computer systems (knowledge bases) in order to solve complex problems normally requiring a high level of human expertise or artificial intelligence methods. They are also responsible for eliciting or extracting knowledge from information sources, maintaining this knowledge, and making it available to the organisation or users. To achieve this, they are aware of knowledge representation and maintenance techniques (rules, frames, semantic nets, ontologies) and use knowledge extraction techniques and tools. They can design and build expert or artificial intelligence systems that use this knowledge.
Data analyst: Data analysts import, inspect, clean, transform, validate, model, or interpret collections of data with regard to the business goals of the company. They ensure that the data sources and repositories provide consistent and reliable data. Data analysts use different algorithms and IT tools as demanded by the situation and the current data. They might prepare reports in the form of visualisations such as graphs, charts, and dashboards.

Business intelligence is optional for these occupations. This means knowing this knowledge may be an asset for career advancement if you are in one of these occupations.

Online community manager: Online community managers provide and maintain an interactive environment facilitated by applications such as social media, forums and wikis. They maintain the relations between different digital communities.
Business intelligence manager: Business intelligence managers gain knowledge of the industry, the innovative processes therein, and contrast them with the operations of the company in order to improve them. They focus their analysis in the supply chain processes, warehouses, storage, and sales as to facilitate communication and revenue improvement.
Data scientist: Data scientists find and interpret rich data sources, manage large amounts of data, merge data sources, ensure consistency of data-sets, and create visualisations to aid in understanding data. They build mathematical models using data, present and communicate data insights and findings to specialists and scientists in their team and if required, to a non-expert audience, and recommend ways to apply the data.
ICT intelligent systems designer: ICT intelligent systems designers apply methods of artificial intelligence in engineering, robotics and computer science to design programs which simulate intelligence including thinking models, cognitive and knowledge-based systems, problem solving, and decision making. They also integrate structured knowledge into computer systems (ontologies, knowledge bases) in order to solve complex problems normally requiring a high level of human expertise or artificial intelligence methods.
Database integrator: Database integrators perform integration among different databases. They maintain integration and ensure interoperability.
ICT business development manager: ICT business development managers increase business opportunities for the organisation and develop strategies that will enhance the smooth running of the organisation, product development and product distribution. They negotiate prices and establish contract terms.
Business analyst:
Business analysts research and understand the strategic position of businesses and companies in relation to their markets and their stakeholders. They analyse and present their views on how the company, from many perspectives, can improve its strategic position and internal corporate structure. They assess needs for change, communication methods, technology, IT tools, new standards and certifications.
Policy manager: Policy managers are responsible for managing the development of policy programs and ensuring that the strategic objectives of the organization are met. They oversee the production of policy positions, as well as the organization’s campaign and advocacy work in fields such as environmental, ethics, quality, transparency, and sustainability.
Business consultant: Business consultants analyse the position, structure and processes of businesses and companies and offer services or advice to improve them. They research and identify business processes such as financial inefficiencies or employee management and devise strategical plans to overcome these difficulties. They work in external consulting firms where they provide an objective view on a business and or company’s structure and methodological processes.
Marketing manager: Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Chief technology officer: Chief technology officers contribute to a company’s technical vision and lead all aspects of technology development, according to its strategic direction and growth objectives. They match technology with business needs.
Database administrator: Database administrators test, implement and administer computer databases. They use their expertise in database management systems to plan, coordinate and implement security measures to safeguard computer databases. They also use scripts and configuration files to tailor a database to users’ needs.
Chief data officer: Chief data officers manage companies’ enterprise-wide data administration and data mining functions. They ensure data are used as a strategic business asset at the executive level and implement and support a more collaborative and aligned information management infrastructure for the benefit of the organisation at large.
Computer scientist: Computer scientists conduct research in computer and information science, directed toward greater knowledge and understanding of fundamental aspects of ICT phenomena. They write research reports and proposals. Computer scientists also invent and design new approaches to computing technology, find innovative uses for existing technology and studies and solve complex problems in computing.
ICT business analyst: ICT business analysts are in charge of analysing and designing an organisation’s processes and systems, assessing the business model and its integration with technology. They also identify change needs, assess the impact of the change, capture and document requirements and then ensure that these requirements are delivered whilst supporting the business through the implementation process.

References

1. Business intelligence – ESCO