Perform business analysis

Evaluate the condition of a business on its own and in relation to the competitive business domain, performing research, placing data in context of the business’ needs and determining areas of opportunity.

perform analysis of a business
undertake business analysis
complete business analysis
performing business analysis
perform a business analysis
implement business analysis

skill/competence

cross-sector

Perform business analysis is an essential skill of the following occupations:

Business intelligence manager: Business intelligence managers gain knowledge of the industry, the innovative processes therein, and contrast them with the operations of the company in order to improve them. They focus their analysis in the supply chain processes, warehouses, storage, and sales as to facilitate communication and revenue improvement.
ICT capacity planner: ICT capacity planners ensure that the capacity of ICT services and ICT infrastructure is able to deliver agreed service level targets in a cost effective and timely manner. They also consider all resources required to deliver the appropriate ICT service, and plan for short, medium, and long term business requirements.
ICT business analysis manager: ICT business analysis managers identify areas where information system changes are needed to support business plans and monitor the impact in terms of change management. They contribute to the general ICT functional requirements of the business organisation. ICT business analysis managers analyse business needs and translate them into ICT solutions.
Public funding advisor: Public funding advisors advise individuals and businesses about funding opportunities given by the government. They analyse the needs of clients, consult them on funds, grants and subsidies that apply to them and help with the application process. Public funding advisors also set up public grant administration in organisations.
ICT business development manager: ICT business development managers increase business opportunities for the organisation and develop strategies that will enhance the smooth running of the organisation, product development and product distribution. They negotiate prices and establish contract terms.
EBusiness manager: eBusiness managers create and execute a company’s electronic strategy plan for selling products and services online. They also improve data integrity, placement of online tools and brand exposure and monitor sales for companies that market products to customers using the internet. They collaborate with the marketing and sales management team using ICT tools to reach sales goals and provide accurate information and offerings to business partners.
Business analyst:
Business analysts research and understand the strategic position of businesses and companies in relation to their markets and their stakeholders. They analyse and present their views on how the company, from many perspectives, can improve its strategic position and internal corporate structure. They assess needs for change, communication methods, technology, IT tools, new standards and certifications.
Venture capitalist: Venture capitalists invest in young or small startup companies by providing private funding. They research potential markets and particular product opportunities to help business owners develop or expand a business. They provide business advice, technical expertise, and network contacts based on their experience and activities. They do not assume executive managerial positions within the company, but have a say in its strategic direction.
Business consultant: Business consultants analyse the position, structure and processes of businesses and companies and offer services or advice to improve them. They research and identify business processes such as financial inefficiencies or employee management and devise strategical plans to overcome these difficulties. They work in external consulting firms where they provide an objective view on a business and or company’s structure and methodological processes.
Financial analyst:
Financial analysts conduct economic research and elicit valuable analyses on financial matters such as profitability, liquidity, solvency, and asset management. They provide recommendations on financial matters for decision-making processes. Financial analysts work in both the public and the private sector.

Perform business analysis is optional for these occupations. This means knowing this skill may be an asset for career advancement if you are in one of these occupations.

Policy manager: Policy managers are responsible for managing the development of policy programs and ensuring that the strategic objectives of the organization are met. They oversee the production of policy positions, as well as the organization’s campaign and advocacy work in fields such as environmental, ethics, quality, transparency, and sustainability.
Market research analyst: Market research analysts collect the information gathered in the market research and study it to draw conclusions. They define the potential customers of a product, the target group and the way they can be reached. Market research analysts analyse the position of products in the market from different perspectives such as features, prices and competitors. They analyse cross selling and interdependencies between different products and their placement. Market research analysts prepare information helpful for the development of marketing strategies.
Public relations manager: Public relations managers strive to convey and maintain a desired image or reputation of a company, individual, governmental institution, or organisation in general to the public and stakeholders at large. They use all sorts of media and events to promote the positive image of products, humanitarian causes or organisations. They attempt to ensure that all public communications portray clients the way they want to be perceived.
Client relations manager:
Client relations managers act as the middle person between a company and its customers. They ensure that the customers are satisfied by providing them with guidance and explanation on their accounts and services received by the company. They also have possible other tasks such as developing plans or delivering proposals.
Chief technology officer: Chief technology officers contribute to a company’s technical vision and lead all aspects of technology development, according to its strategic direction and growth objectives. They match technology with business needs.
Service manager: Service managers are responsible for the supervision and coordination of the provision of different professional and technical services to customers. They ensure a smooth interaction with clients and high levels of satisfaction post-service. This occupation includes the provision of policing, correctional, library, legal and fire services.
Public relations officer: Public relations officers represent a company or organisation to stakeholders and the public. They use communications strategies to promote an understanding of the activities and image of their clients in a favourable way.

References

1. Perform business analysis – ESCO