Promote event

Generate interest in an event by carrying out promotion actions, such as placing ads or distributing flyers

advertise an event
market an event
promote an event
promoting an event

skill/competence

sector-specific

Promote event is an essential skill of the following occupations:

Promoter: Promoters work with artists (or their agents) and venues on to arrange a show. They liaise with bands and agents to agree on a date for a performance and negotiate a deal. They book a venue and promote the upcoming gig. They make sure everything the band needs is in place and set up soundcheck times and the running order of the show. Some promoters work freelance, but they may also be tied to a single venue or festival.
 
Venue programmer: Venue programmers are in charge of the artistic programme of a venue (theatres, cultural centers, concert halls etc.) or of temporary settings (festivals). They follow artistic trends and up-coming artists, keep in contact with bookers and agents to build a consistent programme and encourage artistic creation. All of this happens within the boundaries of the artistic and financial scope of the organisation they are involved in. 
 
Event assistant: Event assistant implement and follow plans detailed by event managers and planners. They specialise in a part of the planning either the coordination of the catering, transportation, or the facilities.

Promote event is optional for these occupations. This means knowing this skill may be an asset for career advancement if you are in one of these occupations.

Specialised seller: Specialised sellers sell goods in specialised shops.
Ticket issuing clerk: Ticket issuing clerks provide service to customers, sell tickets and fit the reservation offer to customers’ needs. They sell tickets for all events such as sporting, cultural and leisure activities. They provide customers with information on offers and make the necessary arrangements.
Marketing manager: Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Promotion manager: Promotion managers plan and implement the implementation of promotional programs in the point-of-sale of products. They coordinate all efforts from personnel, below-the-line (BTL) advertising material, and conventional advertising efforts in order to raise awareness of a specific promotion.

References

1. Promote event – ESCO