Description
The planning, development, and implementation of strategies aimed at managing social media platforms, the publications, the social media management tools, and the image of organisations in them.
Occupations requiring this skill
This section is generated automatically.
Skill demand overview
- Essential in 2 occupations
- Optional in 9 occupations
- Total: 11 occupations
- Most common in: ISCO major group 2 (Professionals)
Essential for
- VloggerVloggers make online videos to talk about a wide range of subjects such as politics, fashion, economics and sports. They can relate objective facts, but often they also give…
- BloggerBloggers write online articles on a wide range of subjects such as politics, fashion, economics and sports. They can relate objective facts, but often they also give their opinion……
Optional for
- Marketing assistantMarketing assistants support all the efforts and operations carried out by marketing managers and officers. They prepare reports about the marketing operations needed by other depa…
- Public relations managerPublic relations managers strive to convey and maintain a desired image or reputation of a company, individual, governmental institution, or organisation in general to the public a…
- Marketing managerMarketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resou…
- Travel agentTravel agents design and market travel programme itineraries for potential travellers or visitors. Duties The duties of a travel agent include, but are not limited to: Arranging le…
- Activism officerActivism officers promote or hinder social, political, economic or environmental change by using different tactics such as persuasive research, media pressure or public campaigning…
- Advertising media plannerAdvertising media planners advise on the best communication media platforms to convey ideas. They analyse advertising plans in order to assess the aim and objective of the marketin…
- Public relations officerPublic relations officers represent a company or organisation to stakeholders and the public. They use communications strategies to promote an understanding of the activities and i…
- Communication managerCommunication managers, as spokespersons, the communications issued by the company for both the internal and the external clients. For internal clients, meaning the employees, comm…
- Promotion managerPromotion managers plan and implement the implementation of promotional programs in the point-of-sale of products. They coordinate all efforts from personnel, below-the-line (BTL) …
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Last updated on February 18, 2026