Polling techniques


The different methods to approach targets and collect information from them for a variety of purposes. Polling techniques such as self-administered questionnaires, remote interviews, and personal Interviews.

Alternative labels

surveying techniques
techniques of polling
polling methods
polling technique
surveying methods

Skill type


Skill reusability level


Relationships with occupations

Essential knowledge

Polling techniques is an essential knowledge of the following occupations:

Optional knowledge

Polling techniques is optional for these occupations. This means knowing this knowledge may be an asset for career advancement if you are in one of these occupations.

Advertising media buyer: Advertising media buyers purchase, on behalf of their clients, advertising space in the print, broadcast and online media. They analyse the effectiveness and appropriateness of the different channels depending on the good or service providing advice for the decision-making. They try to negotiate the best price, without compromising the quality of the advertisements. They support the development and implementation of marketing and advertising plans in the communications part through the most suited media outlet.
Survey enumerator: Survey enumerators perform interviews and fill in forms in order to collect the data provided by interviewees. They can collect information by phone, mail, personal visits or on the street. They conduct and help the interviewees administer the information that the interviewer is interested in having, usually related to demographic information for governmental statistical purposes.




  1. Polling techniques – ESCO


Last updated on September 20, 2022