Coordinate efforts of stakeholders for destination promotion

Description

Monitor with relevant stakeholders, such as business owners and government institutions to develop a cooperative product or promotion campaign.

Alternative labels

coordinate stakeholders’ efforts for destination promotion
collaborate with other stakeholders to promote destinations
coordinate efforts of stakeholders to promote destinations
organise stakeholders’ efforts to achieve destination promotion

Skill type

skill/competence

Skill reusability level

sector-specific

Relationships with occupations

Essential skill

Coordinate efforts of stakeholders for destination promotion is an essential skill of the following occupations:

Destination manager: Destination managers are in charge of managing and implementing the national/regional/local tourism strategies (or policies) for destination development, marketing and promotion.
Tourist information officer: Tourist information officers provide information and advice to travellers about local attractions, events, travelling and accommodation.

Optional skill

Coordinate efforts of stakeholders for destination promotion is optional for these occupations. This means knowing this skill may be an asset for career advancement if you are in one of these occupations.

 


 

References

  1. Coordinate efforts of stakeholders for destination promotion – ESCO

 

Last updated on September 20, 2022