Description
Plan, coordinate and implement all the efforts required in a public relations strategy such as defining the targets, preparing communications, contacting partners, and spreading information among stakeholders.
Occupations requiring this skill
This section is generated automatically.
Skill demand overview
- Essential in 4 occupations
- Optional in 3 occupations
- Total: 7 occupations
- Most common in: ISCO major group 1 (Managers)
Essential for
- Advertising managerAdvertising managers perform the implementation of the advertising initiatives planned in the strategic marketing plan. They organise and prepare the resources needed to launch adv…
- Public relations managerPublic relations managers strive to convey and maintain a desired image or reputation of a company, individual, governmental institution, or organisation in general to the public a…
- Public relations officerPublic relations officers represent a company or organisation to stakeholders and the public. They use communications strategies to promote an understanding of the activities and i…
- Communication managerCommunication managers, as spokespersons, the communications issued by the company for both the internal and the external clients. For internal clients, meaning the employees, comm…
Optional for
- Chief marketing officerChief marketing officers manage the high level marketing operations in a company. They coordinate all the efforts related to the marketing, promotional, and advertising activities …
- Investor relations managerInvestor relations managers disseminate the investment strategy of the company and monitor the reactions of the investment community towards it. They use marketing, financial, comm…
- Advertising specialistAdvertising specialists provide advice to companies and organisations about the development of their advertising strategies and on advertising-related topics covering a more genera…