Manage account department

Description

Oversee the operations of account representatives who act as intermediaries between the client and their creative and media services departments. Make sure the client’s needs and objectives are met.

Alternative labels

managing account department
manage account departments
direct account department
manage accounts department
oversee account department

Skill type

skill/competence

Skill reusability level

cross-sector

Relationships with occupations

Essential skill

Manage account department is an essential skill of the following occupations:

Optional skill

Manage account department is optional for these occupations. This means knowing this skill may be an asset for career advancement if you are in one of these occupations.

Advertising manager: Advertising managers perform the implementation of the advertising initiatives planned in the strategic marketing plan. They organise and prepare the resources needed to launch advertising campaigns and operations in advertising agencies. They prepare and align the communication channels, negotiate contracts, and ensure that operations adhere to budgets.
Public relations manager: Public relations managers strive to convey and maintain a desired image or reputation of a company, individual, governmental institution, or organisation in general to the public and stakeholders at large. They use all sorts of media and events to promote the positive image of products, humanitarian causes or organisations. They attempt to ensure that all public communications portray clients the way they want to be perceived.

 


 

References

  1. Manage account department – ESCO

 

Last updated on September 20, 2022