Password Protected
Nope
Yep, that's right!
Career Guidance Skills management skills S4.1 - developing objectives and strategies S4.1.2 - developing financial, business or marketing plans Build a strategic marketing plan for destination management
Description
Create a framework and general direction for marketing activities surrounding a tourist destination. This includes market research, brand development, advertising and promotion, distribution and sales.
Occupations requiring this skill
This section is generated automatically.
Skill demand overview
- Essential in 0 occupations
- Optional in 1 occupations
- Total: 1 occupations
- Most common in: ISCO major group 1 (Managers)
Optional for
- Tourism policy directorTourism policy directors develop and implement policies to improve tourism to their region. They develop marketing plans to promote the region in foreign regions, and monitor the o…
Related skills
- Marketing management
- Plan event marketing for promotional campaigns
- Environmental impact of tourism
- Show intercultural awareness
- Manage government policy implementation
- Tourist resources of a destination for further development
- Perform public relations
- Geographical areas relevant to tourism
- Assess an area as a tourism destination
- Develop international cooperation strategies
- Deliver presentations on tourism
- Report analysis results
- Develop tourism policies
