Conduct public surveys

Conduct the procedures of a public survey from the initial formulation and compilation of the questions, identifying the target audience, managing the survey method and operations, managing the processing of acquired data, and analysing the results.

plan public surveys
plan public consultations
carry out public consultations
manage public surveys
undertake public surveys
manage public consultations
undertake public consultations
carry out public surveys

skill/competence

cross-sector

Conduct public surveys is an essential skill of the following occupations:

Geographer: Geographers are scholars who study human and physical geography. Depending on their specialisation, they study political, economical and cultural aspects of humanity contained within human geography. Moreover, they study land formations, soils, natural frontiers, and water flows contained in physical geography.

Conduct public surveys is optional for these occupations. This means knowing this skill may be an asset for career advancement if you are in one of these occupations.

Field survey manager: Field survey managers organise and supervise investigations and surveys on the request of a sponsor. They monitor their implementation according to production requirements and lead a team of field investigators.
Sociologist: Sociologists focus their research on explaining social behaviour and the way people have organised themselves as a society. They research and explain the way societies have evolved by describing their legal, political, and economic systems and their cultural expressions.
Campaign canvasser: Campaign canvassers operate on field level to persuade the public to vote for the political candidate they represent. They engage in direct conversation with the public in public places, and gather information on the public’s opinion, as well as perform activities ensuring that information on the campaign reaches a wide audience.
Media scientist: Media scholars research the role and impact that media has on the society. They observe and document the usage of different kinds of media such as newspapers, radio and TV and the response from society.
Community development officer: Community development officers develop plans to improve quality of life in local communities. They investigate and assess the community’s issues and needs, manage resources, and develop implementation strategies. They communicate with the community for investigation purposes, and to inform the community on development plans.
Political campaign officer: Political campaign officers provide support during political campaigns, advising the candidate and campaign management staff on campaign strategies and campaign staff coordination, as well as developing advertising and research strategies.
Behavioural scientist: Behavioural scientists research, observe and describe human behaviour in society. They draw conclusions on the motives that stir actions in humans, observe the various circumstances for different behaviours, and describe different personalities. They advise organisations and governmental institutions on this field. They may also analyse the behaviour of animals.
Political scientist: Political scientists study political behaviour, activity and systems, including the elements that fall therein. Their study of the field ranges from the origins and evolution of various political systems to topical matters such as decision-making processes, political behaviour, political trends, society, and power perspectives. They advise governments and institutional organisations on governance matters.
Market research analyst: Market research analysts collect the information gathered in the market research and study it to draw conclusions. They define the potential customers of a product, the target group and the way they can be reached. Market research analysts analyse the position of products in the market from different perspectives such as features, prices and competitors. They analyse cross selling and interdependencies between different products and their placement. Market research analysts prepare information helpful for the development of marketing strategies.
Communication scientist: Communication scientists research the different aspects of the planning, collecting, creating, organizing, preserving, using, evaluating and exchanging information through verbal or non-verbal communication. They study the interactions between groups, individuals, and individuals with technologies (robots).
Election agent: Election agents manage a political candidate’s campaign and oversee the operations of elections to ensure accuracy. They develop strategies to support candidates and persuade the public to vote for the candidate they represent. They conduct research to gauge which image and ideas would be most advantageous for the candidate to present to the public in order to secure the most votes.
Economist: Economists perform research and develop theories in the field of economics, whether for microeconomic or macroeconomic analysis. They study trends, analyse statistical data, and to some extent work with economic mathematical models in order to advise companies, governments, and related institutions. They advise on product feasibility, trend forecasts, emerging markets, tax policies, and consumer trends.
Public affairs consultant: Public affairs consultants function as representatives for a client’s goal. They attempt to persuade legislative bodies and policy makers to implement laws or regulation in accordance with the client’s wishes, and negotiate with parties with potentially conflicting interests. They perform analytical and research duties in order to ensure that the client’s cause is being addressed in an appropriate way to the appropriate parties. They also consult their clients on their causes and policies.
Survey enumerator: Survey enumerators perform interviews and fill in forms in order to collect the data provided by interviewees. They can collect information by phone, mail, personal visits or on the street. They conduct and help the interviewees administer the information that the interviewer is interested in having, usually related to demographic information for governmental statistical purposes.
Linguist: Linguists study languages scientifically. They master languages and can interpret them in terms of their grammatical, semantic, and phonetic characteristics. They research the evolution of language and the way it is used by societies.
Statistician: Statisticians collect, tabulate, and, most importantly, analyse quantitative information coming from a varied array of fields. They interpret and analyse statistical studies on fields such as health, demographics, finance, business, etc. and advise based on patterns and drawn analysis.
Biometrician: Biometricians perform research in the field of biometrics. They carry statistical or biological research projects by measuring fingerprints, retinas, and human shapes for medical or industrial applications.
Statistical assistant: Statistical assistants collect data and use statistical formulas to execute statistical studies and create reports. They create charts, graphs and surveys.
Urban planner: Urban planners create development plans for towns, urban areas, cities, and regions. They research the needs of the community or the region (economic, social, transport) and evaluate other parameters such as sustainability in order to present solid programs aimed at the improvement of the site.
Demographer: Demographers study a variety of parameters related with population. They develop, based on their observations, statistical analyses on the evolutions and changes of births, elderly, marriage and divorce, employment, mortality, immigration and related matters.

References

1. Conduct public surveys – ESCO