Description
Media scholars research the role and impact that media has on the society. They observe and document the usage of different kinds of media such as newspapers, radio and TV and the response from society.
Other titles
The following job titles also refer to media scientist:
media research analyst
media studies scholar
media anthropologist
media research scientist
media analyst
media scholars
media studies researcher
media studies scientist
media science researcher
media researcher
media scientist
media studies research scientist
Minimum qualifications
Master’s degree is generally required to work as media scientist. However, this requirement may differ in some countries.
ISCO skill level
ISCO skill level is defined as a function of the complexity and range of tasks and duties to be performed in an occupation. It is measured on a scale from 1 to 4, with 1 the lowest level and 4 the highest, by considering:
- the nature of the work performed in an occupation in relation to the characteristic tasks and duties
- the level of formal education required for competent performance of the tasks and duties involved and
- the amount of informal on-the-job training and/or previous experience in a related occupation required for competent performance of these tasks and duties.
Media scientist is a Skill level 4 occupation.
Media scientist career path
Similar occupations
These occupations, although different, require a lot of knowledge and skills similar to media scientist.
communication scientist
literary scholar
sociologist
anthropologist
linguist
Long term prospects
These occupations require some skills and knowledge of media scientist. They also require other skills and knowledge, but at a higher ISCO skill level, meaning these occupations are accessible from a position of media scientist with a significant experience and/or extensive training.
Essential knowledge and skills
Essential knowledge
This knowledge should be acquired through learning to fulfill the role of media scientist.
Literature: The body of artistic writing characterized by beauty of expression, form, and universality of intellectual and emotional appeal.
Media studies: Academic field dealing with the history, content, and impact of diverse media with a special focus on mass communication.
Ethical code of conduct of journalists: The principles and rules by which journalist must abide when covering news events, such as freedom of speech, the right to be heard, and objectiveness.
Communication studies: The academic field of study that researches the processes of human interaction and communication through different media and how that communication is interpreted on a political, economic, cultural, social, semiotic, and hermeneutic level.
Types of media: The means of mass communication, such as internet, television, journals, and radio, that reach and influence the majority of the public.
Copyright legislation: Legislation describing the protection of the rights of original authors over their work, and how others can use it.
Scientific research methodology: The theoretical methodology used in scientific research involving doing background research, constructing an hypothesis, testing it, analysing data and concluding the results.
Essential skills and competences
These skills are necessary for the role of media scientist.
Perform scientific research: Gain, correct or improve knowledge about phenomena by using scientific methods and techniques, based on empirical or measurable observations.
Consult information sources: Consult relevant information sources to find inspiration, to educate yourself on certain topics and to acquire background information.
Apply scientific methods: Apply scientific methods and techniques to investigate phenomena, by acquiring new knowledge or correcting and integrating previous knowledge.
Read books: Read the latest book releases and give your opinion on them.
Perform background research on writing subject: Run thorough background research on writing subject; desk-based research as well as site visits and interviews.
Optional knowledge and skills
Optional knowledge
This knowledge is sometimes, but not always, required for the role of media scientist. However, mastering this knowledge allows you to have more opportunities for career development.
Media law: Set of laws related to the entertainment and telecommunications industry and regulatory activities within the fields of broadcasting, advertising, censorship, and online services.
History: The discipline that studies, analyses, and presents the events of the past related to humans.
Interview techniques: The techniques for getting information out of people by asking the right questions in the right way and to make them feel comfortable.
Journalism: The activity of collecting, processing and presenting to and audience information related to current events, trends, and people, called the news.
Editorial standards: The guidelines on how to deal with and report on privacy, children, and death according to impartiality, and other standards.
History of literature: The historical evolution of forms of writing that are meant to entertain, educate or to give instructions to the audience, such as fictional prose and poems. The techniques used to communicate these writings and the historical context in which they were written.
Musical genres: Different musical styles and genres such as blues, jazz, reggae, rock, or indie.
Project management: Understand project management and the activities which comprise this area. Know the variables implied in project management such as time, resources, requirements, deadlines, and responding to unexpected events.
Types of literature genres: The different literary genres in the history of literature, their technique, tone, content and length.
Sociology: The group behaviour and dynamics, societal trends and influences, human migrations, ethnicity, cultures and their history and origins.
Film studies: The theoretical, historical, and critical approaches to films. This includes the narrative, artistic, cultural, economic, and political implications of cinema.
Content marketing strategy: The process of creation and share of media and publishing content in order to acquire customers.
Music literature: Literature about music theory, specific music styles, periods, composers or musicians, or specific pieces. This includes a variety of materials such as magazines, journals, books and academic literature.
Anthropology: The study of development and behaviour of human beings.
Literary techniques: The various approaches an author can use to enhance their writing and produce a specific effect; this can be the choice of a specific genre or the use of metaphors, allusions, and word play.
Press law: The laws concerning the licensing of books and the freedom of expression in all products of the media.
Optional skills and competences
These skills and competences are sometimes, but not always, required for the role of media scientist. However, mastering these skills and competences allows you to have more opportunities for career development.
Write research proposals: Synthetise and write proposals aiming to solve research problems. Draft the proposal baseline and objectives, the estimated budget, risks and impact. Document the advances and new developments on the relevant subject and field of study.
Advise on public relations: Advise business or public organisations on public relations management and strategies in order to ensure efficient communication with target audiences, and proper conveying of information.
Monitor sociological trends: Identify and investigate sociological trends and movements in society.
Do historical research: Use scientific methods to research history and culture.
Apply desktop publishing techniques: Apply desktop publishing techniques and software to create page layouts and typographic quality text.
Apply teaching strategies: Employ various approaches, learning styles, and channels to instruct students, such as communicating content in terms they can understand, organising talking points for clarity, and repeating arguments when necessary. Use a wide range of teaching devices and methodologies appropriate to the class content, the learners’ level, goals, and priorities.
Conduct public surveys: Conduct the procedures of a public survey from the initial formulation and compilation of the questions, identifying the target audience, managing the survey method and operations, managing the processing of acquired data, and analysing the results.
Interview focus groups: Interview a group of people about their perceptions, opinions, principles, beliefs, and attitudes towards a concept, system, product or idea in an interactive group setting where the participants can talk freely amongst themselves.
Perform public relations: Perform public relations (PR) by managing the spread of information between an individual or an organisation and the public.
Develop scientific theories: Formulate scientific theories based on empirical observations, gathered data and theories of other scientists.
Conduct quantitative research: Execute a systematic empirical investigation of observable phenomena via statistical, mathematical or computational techniques.
Watch video and motion picture production products: Watch films and television broadcasts closely and with attention to detail to give your objective view on them.
Write scientific papers: Present the hypothesis, findings, and conclusions of your scientific research in your field of expertise in a professional publication.
Assist scientific research: Assist engineers or scientists with conducting experiments, performing analysis, developing new products or processes, constructing theory, and quality control.
Conduct qualitative research: Gather relevant information by applying systematic methods, such as interviews, focus groups, text analysis, observations and case studies.
ISCO group and title
2632 – Sociologists, anthropologists and related professionals
References
- Media scientist – ESCO