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Career Guidance Skills management skills S4.1 - developing objectives and strategies S4.1.2 - developing financial, business or marketing plans Develop media strategy
Description
Create the strategy on the type of content to be delivered to the target groups and which media to be used, taking into account the characteristics of the target audience and the media that will be used for content delivery.
Occupations requiring this skill
This section is generated automatically.
Skill demand overview
- Essential in 4 occupations
- Optional in 12 occupations
- Total: 16 occupations
- Most common in: ISCO major group 2 (Professionals)
Essential for
- Political campaign officerPolitical campaign officers provide support during political campaigns, advising the candidate and campaign management staff on campaign strategies and campaign staff coordination,…
- Official veterinarianOfficial veterinarians are professionals with a comprehensive scientific education. They have the authority to carry out, in an independent, ethical, and personally responsible cap…
- Cultural policy officerCultural policy officers develop and implement policies to improve and promote cultural activities and events. They manage resources and communicate with the public and media in or…
- Public relations managerPublic relations managers strive to convey and maintain a desired image or reputation of a company, individual, governmental institution, or organisation in general to the public a…
Optional for
- Commercial sales representativeCommercial sales representatives represent a company in selling and providing information on goods and services to businesses and organisations. Duties The duties of a commercial s…
- Advertising assistantAdvertising assistants provide support in all the operations carried out in advertising departments or advertising agencies. They ensure that administrative activities are handled …
- ICT documentation managerICT documentation managers are in charge of managing the documentation development process in accordance with legal requirements, standards, organisational policies and goals. They…
- Communication scientistCommunication scientists research the different aspects of the planning, collecting, creating, organizing, preserving, using, evaluating and exchanging information through verbal o…
- Election agentElection agents manage a political candidate's campaign and oversee the operations of elections to ensure accuracy. They develop strategies to support candidates and persuade the p…
- Advertising copywriterAdvertising copywriters are responsible for the written or verbal design of advertisements and commercials. They write slogans, catchphrases, etc. Advertising copywriters work clos…
- Advertising media plannerAdvertising media planners advise on the best communication media platforms to convey ideas. They analyse advertising plans in order to assess the aim and objective of the marketin…
- Policy officerPolicy officers research, analyse and develop policies in various public sectors, and shape and implement these policies to improve the existing regulation around the sector. They …
- Creative directorCreative directors manage the team that is responsible for the creation of advertisements and commercials. They oversee the whole creation process. Creative directors pitch the des…
- Advertising specialistAdvertising specialists provide advice to companies and organisations about the development of their advertising strategies and on advertising-related topics covering a more genera…
- Advertising sales agentAdvertising sales agents sell advertising space and media time to businesses and individuals. They make sales pitches to potential clients and follow up on after-sales. Duties Adve…
- Political party agentPolitical party agents manage the administrative tasks of a political party, such as budget management, record keeping, writing of agendas, etc. They also ensure productive communi…
Related skills
- Social media management
- Types of media
- Content marketing strategy
- Advertising techniques
- Manage budgets
- Coordinate advertising campaigns
- Perform media outlets research
- Identify customer’s needs
- Evaluate advertising campaign
- Develop promotional tools
- Media planning
- Perform market research
- Advise on public relations
- Perform project management
Last updated on February 19, 2026
