Description
Gather, assess and represent data about target market and customers in order to facilitate strategic development and feasibility studies. Identify market trends.
Alternative labels
market research performance
implement market research
complete market research
performing market research
undertake market research
Skill type
skill/competence
Skill reusability level
cross-sector
Relationships with occupations
Essential skill
Perform market research is an essential skill of the following occupations:
Hospitality revenue manager: Hospitality revenue managers maximise revenue generated from facilities such as hotels, holiday resorts and camping grounds by analysing trends and competition. They assist establishment managers in strategic decisions. Hospitality revenue managers analyse and optimise the financial potential of facilities and manage the corresponding staff.
Tour operators manager: Tour operators managers are in charge of managing employees and of activities within tour operators related to the organisation of package tours and other tourism services.
Wholesale merchant in perfume and cosmetics: Wholesale merchants in perfume and cosmetics investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Air traffic manager: Air traffic managers coordinate the planning of ground control, the maintenance of the aircrafts, and the handling of customers. They strive for the most efficient use of resources in directing the aircraft. They manage safety, quality, and risks in everyday work. They also plan and compare performance with other air navigation service providers.
Renewable energy consultant: Renewable energy consultants advise clients on the advantages and disadvantages of different renewable energy sources. They conduct surveys and interviews to research demand of and opinions on renewable energy, and strive to advise clients on the most advantageous source of renewable energy for their purpose.
Online community manager: Online community managers provide and maintain an interactive environment facilitated by applications such as social media, forums and wikis. They maintain the relations between different digital communities.
Product development manager: Product development managers coordinate the development of new products from beginning to end. They receive briefings and start envisioning the new product considering design, technical and cost criteria. They conduct research on market needs and create prototypes of new products for untapped market opportunities. Product development managers also improve and boost technological quality.
ICT presales engineer: ICT presales engineers actively drive and manage the ICT evaluation stage of the sales process, working in conjunction with the sales team. They provide technical guidance to pre-sales personnel and plan and modify product ICT configurations to meet client requirements. They pursue additional business development opportunities.
Wholesale merchant in household goods: Wholesale merchants in household goods investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Online sales channel manager: Online sales channel managers define the sales programme for e-commerces such as goods sold via e-mail, internet and social media. They also assist in planning the of the online sales strategy and identifying marketing opportunities. Online sales channel managers also analyse competitor sites, review the site performance and analytics.
Wholesale merchant in electronic and telecommunications equipment and parts: Wholesale merchants in electronic and telecommunications equipment and parts investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in fish, crustaceans and molluscs: Wholesale merchants in fish, crustaceans and molluscs investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Online marketer: Online marketers use e-mail, internet and social media in order to market goods and brands.
Wholesale merchant in computers, computer peripheral equipment and software: Wholesale merchants in computers, computer peripheral equipment and software investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Trade regional manager: Trade regional managers are responsible for activities and staff in an assigned region for a specific chain of stores.
Wholesale merchant: Wholesale merchants investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Video and motion picture producer: Video and motion picture producers supervise the entire production of a movie or television programme. They select the scripts that will be turned into motion pictures or series. Video and motion picture producers find the financial means to make a movie or television series. They have the final decision on the whole project, from development and editing to distribution. During large-scale productions, video and motion picture producers can be part of a team of producers and may be responsible for some of these tasks.
Wholesale merchant in hides, skins and leather products: Wholesale merchants in hides, skins and leather products investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Destination manager: Destination managers are in charge of managing and implementing the national/regional/local tourism strategies (or policies) for destination development, marketing and promotion.
Wholesale merchant in pharmaceutical goods: Wholesale merchants in pharmaceutical goods investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
ICT business development manager: ICT business development managers increase business opportunities for the organisation and develop strategies that will enhance the smooth running of the organisation, product development and product distribution. They negotiate prices and establish contract terms.
Wholesale merchant in meat and meat products: Wholesale merchants in meat and meat products investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in dairy products and edible oils: Wholesale merchants in dairy products and edible oils investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Music producer: Music producers are responsible for acquiring music to be published. They listen to demos of songs and determine whether they are good enough to be published. Music producers oversee the production of records. They manage the technical aspects of recording and editing.
Wholesale merchant in machinery, industrial equipment, ships and aircraft: Wholesale merchants in machinery, industrial equipment, ships and aircraft investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in furniture, carpets and lighting equipment: Wholesale merchants in furniture, carpets and lighting equipment investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Market research analyst: Market research analysts collect the information gathered in the market research and study it to draw conclusions. They define the potential customers of a product, the target group and the way they can be reached. Market research analysts analyse the position of products in the market from different perspectives such as features, prices and competitors. They analyse cross selling and interdependencies between different products and their placement. Market research analysts prepare information helpful for the development of marketing strategies.
Graphic designer: Graphic designers create text and images to communicate ideas. They make visual concepts by hand or using computer software, intended for publishing in paper or online media such as advertisements, websites, and magazines.
Wholesale merchant in sugar, chocolate and sugar confectionery: Wholesale merchants in sugar, chocolate and sugar confectionery investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in textile industry machinery: Wholesale merchants in textile industry machinery investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in coffee, tea, cocoa and spices: Wholesale merchants in coffee, tea, cocoa and spices investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Marketing manager: Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Research and development manager: Research and development managers coordinate the efforts of scientists, academical researchers, product developers, and market researchers towards the creation of new products, the improvement of current ones or other research activities, including scientific research. They manage and plan research and development activities of an organisation, specify goals and budget requirements and manage the staff.
Market research interviewer:
Market research interviewers strive to collect information on the perceptions, opinions, and preferences of customers in relation to commercial products or services. They use interview techniques to draw as much information as possible by contacting people via telephone calls, by approaching them face-to-face or by by virtual means. They pass this information to experts for drawing analysis.
Wholesale merchant in waste and scrap: Wholesale merchants in waste and scrap investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Licensing manager: Licensing managers oversee licenses and rights of a company regarding use of its products or intellectual property. They ensure that third parties comply with specified agreements and contracts, and negotiate with and maintain relationships between both parties.
Broadcasting programme director: Broadcasting programme directors make the programme schedule. They decide how much broadcast time a programme gets and when it is aired, based on a few factors like, ratings, viewer demographics, etc.
Wholesale merchant in office machinery and equipment: Wholesale merchants in office machinery and equipment investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in watches and jewellery: Wholesale merchants in watches and jewellery investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in agricultural raw materials, seeds and animal feeds: Wholesale merchants in agricultural raw materials, seeds and animal feeds investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in china and other glassware: Wholesale merchants in china and other glassware investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Travel agency manager: Travel agency managers are in charge of managing employees and activities of a travel agency. They organise, advertise and sell tourist offers and travel deals for specific regions.
Wholesale merchant in machine tools: Wholesale merchants in machine tools investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Product manager: Product development managers are responsible for managing the lifecycle of a product. They research and develop new products in addition to managing existing ones through market research and strategic planning. Product managers perform marketing and planning activities to increase profits.
Wholesale merchant in electrical household appliances: Wholesale merchants in electrical household appliances investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in textiles and textile semi-finished and raw materials: Wholesale merchants in textiles and textile semi-finished and raw materials investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in office furniture: Wholesale merchants in office furniture investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in hardware, plumbing and heating equipment and supplies: Wholesale merchants in hardware, plumbing and heating equipment and supplies investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Sales manager: Sales managers develop sales and targeting strategies for a company. They manage sales teams, allocate sales resources based on the plans, prioritise and follow up on critical leads, develop sales pitches and adjust them over time, and maintain a sales platform to track all leads and sales.
ICT product manager: ICT product managers analyse and define current and target status for ICT products, services or solutions. They estimate the cost effectiveness, points of risk, opportunities, strengths and weaknesses of products or services provided. ICT product managers create structured plans and establish time scales and milestones, ensuring optimisation of activities and resources.
Publications coordinator: Publications coordinators are responsible for the production of print and online materials such as news letters, company procedures, technical documents and other publications for institutions and businesses. They supervise the publishing teams and make sure the publications reach their target audience.
Wholesale merchant in mining, construction and civil engineering machinery: Wholesale merchants in mining, construction and civil engineering machinery investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Industrial designer: Industrial designers work out ideas and develop them into designs and concepts for a wide variety of manufactured products. They integrate creativity, aesthetics, production feasibility, and market relevance in the design of new products.
Supermarket manager: Supermarket managers are responsible for activities and staff in a supermarket.
Wholesale merchant in metals and metal ores: Wholesale merchants in metals and metal ores investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Agricultural scientist: Agricultural scientists research and study soil, animals and plants with the objective of improving agricultural processes, the quality of agricultural products or the impact of agricultural processes on the environment. They plan and implement projects such as development projects on behalf of clients or institutions.
Trade development officer: Trade development officers develop and implement trade policies both internally and in international import and export relations. They analyse the domestic and foreign markets in order to promote and establish business operations, and ensure trade proceedings are compliant with legislation and businesses are protected from distortions.
Banking products manager: Banking products managers study the market of banking products and adapt the existing ones to the characteristics of this evolution or create new products to suit clients needs. They monitor and evaluate the performance indicators of these products and suggest improvements. Banking products managers assist with the sales and marketing strategy of the bank.
Wholesale merchant in chemical products: Wholesale merchants in chemical products investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in tobacco products: Wholesale merchants in tobacco products investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Radio producer: Radio producers are responsible for organising the making of radio shows. They oversee aspects of radio shows such as content, audio production, resource planning and personnel supervision.
Wholesale merchant in clothing and footwear: Wholesale merchants in clothing and footwear investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in wood and construction materials: Wholesale merchants in wood and construction materials investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Promotion manager: Promotion managers plan and implement the implementation of promotional programs in the point-of-sale of products. They coordinate all efforts from personnel, below-the-line (BTL) advertising material, and conventional advertising efforts in order to raise awareness of a specific promotion.
Category manager: Category managers define the sales programme for specific product groups. They research market demands and newly supplied products.
Purchase planner: Purchase planners organise the continuous supply with goods out of existing contracts.
Wholesale merchant in live animals: Wholesale merchants in live animals investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Brand manager: Brand managers analyse and plan the way a brand is positioned on the market.
Advertising specialist: Advertising specialists provide advice to companies and organisations about the development of their advertising strategies and on advertising-related topics covering a more general strategic approach. They combine knowledge of marketing, budgets, and psychology with a creative mind to develop advertising campaigns. They propose alternatives to clients that promote their organisations, products, or projects.
Wholesale merchant in beverages: Wholesale merchants in beverages investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Pricing specialist: Pricing specialists analyse production prices, market trends and competitors in order to establish the right price, taking brand and marketing concepts into consideration.
Book publisher: Book publishers are responsible for the selection of new materials. They decide which manuscripts, that the book editor has provided, are being published. Book publishers oversee the production, marketing and distribution of these texts.
Personal property appraiser: Personal property appraisers undertake detailed analysis and investigation of personal items such as books, wine, arts and antiques in order to determine their value for sales and insurance purposes. They assess the value of the items, taking into account the age, current condition, quality and if any repairs are required. Personal property appraisers prepare appraisal reports.
Wholesale merchant in agricultural machinery and equipment: Wholesale merchants in agricultural machinery and equipment investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Merchandiser: Merchandisers are responsible for positioning goods following standards and procedures.
Wholesale merchant in flowers and plants: Wholesale merchants in flowers and plants investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Wholesale merchant in fruit and vegetables: Wholesale merchants in fruit and vegetables investigate potential wholesale buyers and suppliers and match their needs. They conclude trades involving large quantities of goods.
Optional skill
Perform market research is optional for these occupations. This means knowing this skill may be an asset for career advancement if you are in one of these occupations.
Metal production manager: Metal production managers organise and manage the day-to-day and long-term project work in a metal fabrication factory, to process basic metals into fabricated metals. They create and schedule production plans, recruit new staff, enforce safety and company policies, and strive for customer satisfaction through guaranteeing the product’s quality.
Foundry manager: Foundry managers coordinate and implement short and medium term casting production schedules, and coordinate the development, support and improvement of casting processes, and the reliability efforts of the maintenance and engineering departments. They also partner with ongoing remediation initiatives.
Search engine optimisation expert: Search engine optimisation experts increase the ranking of a company’s web pages with regard to target queries in a search engine. They create and launch SEO campaigns and identify areas of improvement. Search engine optimisation experts may conduct pay per click (PPC) campaigns.
Presenter: Presenters host broadcast productions. They are the face or voice of these programs and make announcements on different platforms such as radio, television, theatres or other establishments. They ensure that their audience is entertained and introduce the artists or persons being interviewed.
Domestic energy assessor: Domestic energy assessors advise individuals on energy supply for their homes. They assess the individual’s needs and recommend the appropriate source of energy and supplier, attempting to secure energy sales. They also advise on economic and environmental advantages of types of energy, and create energy plans compliant with regulations and the technical requirements and conditions of the residence.
Chief marketing officer: Chief marketing officers manage the high level marketing operations in a company. They coordinate all the efforts related to the marketing, promotional, and advertising activities across units or geographical areas. They make sure that different activities aimed at creating awareness of products are profitable for the company. They take decisions and prepare reports on marketing projects and the costs they entail.
Sociologist: Sociologists focus their research on explaining social behaviour and the way people have organised themselves as a society. They research and explain the way societies have evolved by describing their legal, political, and economic systems and their cultural expressions.
Automotive designer: Automotive designers create model designs in 2D or 3D and prepare isometric drawings and graphics. They also conduct research collecting data about (new) materials, market trends and production processes.
Publishing rights manager: Publishing rights managers are responsible for the copyrights of books. They organise the sale of these rights so books can be translated, made into movies, etc.
Business intelligence manager: Business intelligence managers gain knowledge of the industry, the innovative processes therein, and contrast them with the operations of the company in order to improve them. They focus their analysis in the supply chain processes, warehouses, storage, and sales as to facilitate communication and revenue improvement.
Commercial director: Commercial directors are responsible for the income generation for the commercial sector of their company. They manage several commercial tasks such as setting targets, overseeing the development of products, planning and developing selling efforts, managing sales agents, and determining product prices.
Sales account manager: Sales account managers serve as intermediators between clients and the organisation, managing both sales and long term relations with the client. They have knowledge about products and services and develop contracts with customers.
Financial manager: Financial managers handle all the matters in reference to the finance and investments of a company. They manage financial operations of companies such as the assets, liabilities, equity and cash flow aiming to maintain the financial health of the company and operative viability. Financial managers evaluate the strategic plans of the company in financial terms, maintain transparent financial operations for taxation and auditing bodies, and create the financial statements of the company at the end of the fiscal year.
Movie distributor: Movie distributors are responsible for the coordination of the distribution of motion pictures and television series. They also oversee the sale of these movies on DVD, Blu ray and on other media.
Competition policy officer: Competition policy officers manage the development of regional and national competition policies and law, in order to regulate competition and competitive practices, to encourage open and transparent trade practices and to protect consumers and businesses.
Tourism contract negotiator: Tourism contract negotiators negotiate tourism-related contracts between a tour operator and tourism service providers.
Network marketer: Network marketers apply various marketing strategies, including network marketing strategies to sell products and convince new people to also join in and start selling these products. They use personal relations to attract customers and sell various types of products.
Metallurgical manager: Metallurgical managers coordinate and implement short and medium term metallurgical or steel-making production schedules, and coordinate the development, support and improvement of steel-making processes, and the reliability efforts of the maintenance and engineering departments. They also partner with ongoing remediation initiatives.
Marketeer: Marketing consultants advise companies in the development of marketing strategies for specific purposes. They can advise and develop strategies for the entry of a brand in the market, for the re-launch of a product, for the introduction of a new product, or for the positioning of a commercial image. They perform previous studies of the position of the company and perception of customers in order to define the marketing approach.
Marketing assistant: Marketing assistants support all the efforts and operations carried out by marketing managers and officers. They prepare reports in relation to the marketing operations needed by other departments, especially account and financial divisions. They ensure that resources needed by the managers to perform their job are in place.
Book editor: Book editors find manuscripts that can be published. They review texts from writers to evaluate the commercial potential or they ask writers to take on projects that the publishing company wishes to publish. Book editors maintain good relationships with writers.
Electricity sales representative: Electricity sales representatives assess clients’ energy needs, and recommend the purchase of electricity supply from their corporation. They promote their corporation’s services, and negotiate terms of sale with clients.
Fiscal affairs policy officer: Fiscal policy officers research, analyse and develop policies related to taxation and government spending in public policy sectors, and implement these policies to improve the existing regulation around the sector. They work closely with partners, external organisations or other stakeholders and provide them with regular updates.
Producer: Producers are responsible for managing the production of music, motion pictures or series. They plan and coordinate all aspects of the production such as the direction, publication and financing. Producers oversee the production and manage all technical and logistic aspects of recording and editing.
Industrial engineer: Industrial engineers design a vast array of production systems aiming to present efficient and effective solutions. They integrate a varied number of variables such as workers, technology, ergonomics, production flows, and product specifications for the design and implementation of production systems. They can specify and design for microsystems as well.
Specialised seller: Specialised sellers sell goods in specialised shops.
Advertising assistant: Advertising assistants provide support in all the operations carried out in advertising departments or advertising agencies. They ensure that administrative activities are handle and sort out. They communicate with the staff of the advertisement department and with external clients. Moreover, they have understanding of the operations in advertising as to assist with the pragmatic implementation of plans and tasks carried out by managers and consultants and for being involved in creating content for use both on-line or in print.
Insurance agency manager: Insurance agency managers coordinate and oversee the operations of an institution or a branch of an institution that offers insurance services. They provide clients with advice on insurance products.
Aquaculture production manager: Aquaculture production managers plan, direct and coordinate the production of fish, shellfish or other forms of aquatic life such as cash crops, in large-scale aquaculture operations to culture and harvest or for release into fresh, brackish or salt water.
Healthcare consultant: Healthcare consultants advise health care organisations on the development of plans to improve patient care and safety. They analyse health care policies and identify issues, and aid in the development of improvement strategies.
Import export specialist: Import export specialists have and apply deep knowledge of import and export goods including customs clearance and documentation. They declare goods that cross the border, inform customers about customs and give advice concerning disputes related to customs legislation. They prepare the documents needed and make sure they are delivered to customs. They check and process duty and make sure VAT payments are done as applicable.
Pawnbroker: Pawnbrokers offer loans to clients by securing them with personal objects or items. They assess the personal items given in exchange for the loan, they determine their value and amount of loan available and keep track of inventory assets.
Manufacturing manager: Manufacturing managers plan, oversee and direct the manufacturing process in an organisation. They ensure products and services are efficiently produced within the timeframe and budget given.
Policy manager: Policy managers are responsible for managing the development of policy programs and ensuring that the strategic objectives of the organization are met. They oversee the production of policy positions, as well as the organization’s campaign and advocacy work in fields such as environmental, ethics, quality, transparency, and sustainability.
Communication scientist: Communication scientists research the different aspects of the planning, collecting, creating, organizing, preserving, using, evaluating and exchanging information through verbal or non-verbal communication. They study the interactions between groups, individuals, and individuals with technologies (robots).
Client relations manager:
Client relations managers act as the middle person between a company and its customers. They ensure that the customers are satisfied by providing them with guidance and explanation on their accounts and services received by the company. They also have possible other tasks such as developing plans or delivering proposals.
Insurance product manager: Insurance product managers set and direct the development of new insurance products, following the product lifecycle policy and the general insurance strategy. They also coordinate the marketing and sales activities related to the specific insurance products of the company. Insurance product managers inform their sales managers (or the sales department) about their newly developed insurance products.
Tooling engineer: Tooling engineers design new tools for manufacturing equipment. They prepare tooling quotation requests. They estimate costs and delivery time, manage tooling construction follow-up and supervise the routine maintenance of tools. They also analyse data to determine the cause of major tooling difficulties and develop recommendations and action plans for solutions.
Sports programme coordinator: Sports programme coordinators coordinate sports and recreation activities and policy implementation. They develop new programs and aim to promote and implement them, as well as ensure the maintenance of sports and recreation facilities.
Chemical plant manager: Chemical plant managers coordinate the day-to-day production of chemical products ensuring the quality of products and equipment, the safety of personnel and protection of the environment. They define and implement the investment budget, deploy industrial objectives and manage the unit as a profit center representing the company in its economic and social environment.
ICT account manager: ICT account managers build business relationships with customers to facilitate the sale of hardware, software, telecommunications or ICT services. They also identify opportunities and manage sourcing and delivery of products to customers. They achieve sales targets and maintain profitability.
Customer experience manager: Customer experience managers monitor customer experiences by creating, evaluating and improving the customer’s interaction organisations in the hospitality, recreation or entertainment industry. They develop plans of action to optimise all aspects of the customer’s experience. Customer experience managers strive to ensure customer satisfaction and boost company profits.
Shop manager: Shop managers are responsible for activities and staff in specialised shops.
Retail department manager: Retail department managers are responsible for activities and staff in a section in a store.
Medical sales representative: Medical sales representatives promote and sell medical devices, equipment and pharmaceutical products to healthcare professionals. They provide product information and demonstrate features to healthcare professionals. Medical representatives negotiate and close sales contracts.
Advertising copywriter: Advertising copywriters are responsible for the written or verbal design of advertisements and commercials. They write slogans, catchphrases, etc. Advertising copywriters work closely together with advertising artists.
Service manager: Service managers are responsible for the supervision and coordination of the provision of different professional and technical services to customers. They ensure a smooth interaction with clients and high levels of satisfaction post-service. This occupation includes the provision of policing, correctional, library, legal and fire services.
Prepared meals nutritionist: Prepared meals nutritionists value ingredients, manufacturing processes, and foodstuffs in order to assure nutritional quality and suitability of prepared meals and dishes. They study nutritional value of foodstuffs and dishes and advise on the composition of different meals or dishes for human feed (allergenic items, macro and micronutrients, …)
Talent agent: Talent agents represent artists, authors, performers and athletes. They promote their clients in order to attract prospective employers. Talent agents set up public appearances, auditions and performances. They take care of contract negotiations.
Policy officer: Policy officers research, analyse and develop policies in various public sectors, and shape and implement these policies to improve the existing regulation around the sector. They evaluate effects of existing policies and report findings to the government and members of the public. Policy officers work closely with partners, external organisations or other stakeholders and provide them with regular updates.
Creative director: Creative directors manage the team that is responsible for the creation of advertisements and commercials. They oversee the whole creation process. Creative directors pitch the designs of their team to the client.
Public health policy officer: Public health policy officers develop and implement strategies for the improvement of a community’s health care policy. They advise governments on policy changes and identify problems in current health care policies.
Call centre manager: Call centre managers set the objectives of the service per month, week, and day. They perform micromanagement of the results obtained in the centre in order to proactively react with plans, trainings, or motivational plans depending on the problems faced by the service. They strive for achievement of KPIs such as minimum operating time, sales per day, and compliance with quality parameters.
Energy consultant: Energy consultants advise clients on the advantages and disadvantages of different energy sources. They help clients to understand energy tariffs and try to reduce their energy consumption and carbon footprint by using energy efficient products and methods.
Aeronautical information specialist: Aeronautical information specialists provide high quality aeronautical information management services through technological means. They provide support to senior aeronautical information specialists and assess changes in aeronautical information affecting charts and other products. They answer requests of aeronautical data needs for airway companies operational groups and systems.
Telecommunications equipment specialised seller: Telecommunications equipment specialised sellers sell telecommunication equipment and services in specialised shops.
Tourist information centre manager: Tourist information centre managers are in charge of managing employees and activities of a centre which provides information and advice to travellers and visitors about local attractions, events, travelling and accommodation.
User experience analyst: User experience analysts assess client interaction and experience and analyse users’ behaviours, attitudes, and emotions about the usage of a particular product, system or service. They make proposals for the improvement of the interface and usability of products, systems or services. In doing so, they take into consideration the practical, experiential, affective, meaningful and valuable aspects of human–computer interaction and product ownership, as well as the person’s perceptions of system aspects such as utility, ease of use and efficiency, and user experience dynamics.
Solar energy sales consultant: Solar energy sales consultants provide advice on solar energy for domestic or industrial purposes, and aim to promote the use of solar energy as an alternative and more sustainable source of energy. They communicate with prospective clients, and attend networking events, to ensure increased sales of solar energy products.
Renewable energy sales representative: Renewable energy sales representatives assess clients’ energy supply needs, and attempt to secure sales of renewable energy methods. They promote renewable energy suppliers and the use of renewable energy products, and liaise with consumers to increase sales.
Demographer: Demographers study a variety of parameters related with population. They develop, based on their observations, statistical analyses on the evolutions and changes of births, elderly, marriage and divorce, employment, mortality, immigration and related matters.
References
- Perform market research – ESCO