Description
The study of marketing which uses mobile devices as a communication channel. This approach can provide potential customers with personalised information (using location or time context) which promotes products, services or ideas.
Occupations requiring this skill
This section is generated automatically.
Skill demand overview
- Essential in 1 occupations
- Optional in 1 occupations
- Total: 2 occupations
- Most common in: ISCO major group 2 (Professionals)
Essential for
- EBusiness managereBusiness managers create and execute a company's electronic strategy plan for selling products and services online. They also improve data integrity, placement of online tools and…
Optional for
- Search engine optimisation expertA Search Engine Optimisation Expert is a digital marketing professional who specializes in increasing a website’s visibility on search engines like Google, Bing, and Yahoo. By opti…
Related skills
Last updated on February 19, 2026