Description
Flower and garden specialised sellers sell flowers, plants, seeds and/or fertilisers in specialised shops.
Other titles
The following job titles also refer to flower and garden specialised seller:
plant salesperson
plant and garden shop specialised seller
plant nursery specialised seller
floristry store salesperson
lawn and garden store specialised seller
lawn and garden products salesperson
flower salesperson
nursery shop salesperson
garden superstore specialised seller
flower shop specialised seller
garden supplies specialised seller
lawn and garden shop specialised seller
plant and garden shop salesperson
floristry shop salesperson
floristry shop specialised seller
garden superstore salesperson
flower specialised seller
lawn and garden products specialised seller
garden supplies salesperson
plant nursery salesperson
plant shop specialised seller
floristry store specialised seller
lawn and garden shop salesperson
garden store specialised seller
plants specialised seller
flower shop salesperson
garden store salesperson
garden centre salesperson
plant centre salesperson
garden centre specialised seller
nursery shop specialised seller
lawn and garden store salesperson
Minimum qualifications
A high school diploma or equivalent is generally required to work as a flower and garden specialised seller.
ISCO skill level
ISCO skill level is defined as a function of the complexity and range of tasks and duties to be performed in an occupation. It is measured on a scale from 1 to 4, with 1 the lowest level and 4 the highest, by considering:
- the nature of the work performed in an occupation in relation to the characteristic tasks and duties
- the level of formal education required for competent performance of the tasks and duties involved and
- the amount of informal on-the-job training and/or previous experience in a related occupation required for competent performance of these tasks and duties.
Flower and garden specialised seller is a Skill level 2 occupation.
Flower and garden specialised seller career path
Similar occupations
These occupations, although different, require a lot of knowledge and skills similar to flower and garden specialised seller.
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Long term prospects
These occupations require some skills and knowledge of flower and garden specialised seller. They also require other skills and knowledge, but at a higher ISCO skill level, meaning these occupations are accessible from a position of flower and garden specialised seller with a significant experience and/or extensive training.
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Essential knowledge and skills
Essential knowledge
This knowledge should be acquired through learning to fulfill the role of flower and garden specialised seller.
- Sales argumentation: Techniques and sales methods used in order to present a product or service to customers in a persuasive manner and to meet their expectations and needs.
- Characteristics of products: The tangible characteristics of a product such as its materials, properties and functions, as well as its different applications, features, use and support requirements.
- Plant care products: The variety of products used to treat and invigorate plants such as fertilizers, sprayers, etc.
- Characteristics of plants: The varieties, characteristics and structural and functional features of plants, depending on their habitat.
- E-commerce systems: Basic digital architecture and commercial transactions for trading products or services conducted via Internet, e-mail, mobile devices, social media, etc.
- Product comprehension: The offered products, their functionalities, properties and legal and regulatory requirements.
- Floral composition techniques: The different ways of combining flowers and plants, according to ornamental techniques.
- Flower and plant products: The offered flower and plant products, their functionalities, properties and legal and regulatory requirements.
- Floriculture: Cultivation of flowers and ornamental plants including houseplants and pot plants.
- Characteristics of services: The characteristics of a service that might include having acquired information about its application, function, features, use and support requirements.
Essential skills and competences
These skills are necessary for the role of flower and garden specialised seller.
- Guarantee customer satisfaction: Handle customer expectations in a professional manner, anticipating and addressing their needs and desires. Provide flexible customer service to ensure customer satisfaction and loyalty.
- Carry out products preparation: Assemble and prepare goods and demonstrate their functionalities to customers.
- Operate cash register: Register and handle cash transactions by using point of sale register.
- Ensure compliance with legal requirements: Guarantee compliance with established and applicable standards and legal requirements such as specifications, policies, standards or law for the goal that organisations aspire to achieve in their efforts.
- Create flower arrangements: Select suitable flora and foliage to create floral arrangements and match arrangements with decorative accessories such as pieces of ceramic and vases.
- Examine merchandise: Control that items put up for sale are correctly priced and displayed and that they function as advertised.
- Provide customer guidance on product selection: Provide suitable advice and assistance so that customers find the exact goods and services they were looking for. Discuss product selection and availability.
- Provide fertilizer recommendation for flowers: Discuss and recommend different types of fertilisers, and explain when and how they should be prepared and applied.
- Use different communication channels: Make use of various types of communication channels such as verbal, handwritten, digital and telephonic communication with the purpose of constructing and sharing ideas or information.
- Organise storage facilities: Order the contents of a storage area to improve efficiency with respect to the inflow and outflow of the stored items.
- Monitor stock level: Evaluate how much stock is used and determine what should be ordered.
- Maintain store cleanliness: Keep the store tidy and clean by hovering and mopping.
- Design floral decorations: Design and apply floral decorations such as sprays, wreaths and corsages.
- Apply numeracy skills: Practise reasoning and apply simple or complex numerical concepts and calculations.
- Identify customer’s needs: Use appropriate questions and active listening in order to identify customer expectations, desires and requirements according to product and services.
- Organise product display: Arrange goods in attractive and safe way. Set up a counter or other display area where demonstrations take place in order to attract the attention of prospective customers. Organise and maintain stands for merchandise display. Create and assemble sales spot and product displays for sales process.
- Stock shelves: Refill shelves with merchandise to be sold.
- Advise customers on types of flowers: Provide customers with advice on types and varieties of plants and flowers, floral arrangements and decorations for specific occasions.
- Process refunds: Resolve customer inquiries for returns, exchange of merchandise, refunds or bill adjustments. Follow organisational guidelines during this process.
- Carry out order intake: Take in of purchase requests for items that are currently unavailable.
- Carry out active selling: Deliver thoughts and ideas in impactful and influencing manner to persuade customers to become interested in new products and promotions. Persuade clients that a product or service will satisfy their needs.
- Demonstrate products’ features: Demonstrate how to use a product in a correct and safe manner, provide customers with information on the product’s main features and benefits, explain operation, correct use and maintenance. Persuade potential customers to purchase items.
- Provide customer follow-up services: Register, follow-up, solve and respond to customer requests, complaints and after-sales services.
- Sell flowers: Sell natural and artificial flowers, potted plants, soil, floral accessories, fertilisers and seeds.
- Issue sales invoices: Prepare the invoice of goods sold or services provided, containing individual prices, the total charge, and the terms. Complete order processing for orders received via telephone, fax and internet and calculate the customer’s final bill.
- Plan aftersales arrangements: Come to an agreement with the customer about the delivery, setup and service of the goods; perform appropriate measures to ensure delivery.
- Prevent shoplifting: Identify shoplifters and methods by which shoplifters try to steal. Implement anti-shoplifting policies and procedures to protect against theft.
- Handle sensitive products: Properly store and present sensitive products, taking care of relevant factors like temperature, light exposure, moisture levels, etc.
ISCO group and title
5223 – Shop sales assistants
References