Beverages specialised sellers sell beverages in specialised shops.
The following job titles also refer to beverages specialised seller:
alcoholic beverages store specialised salesperson
alcoholic drinks store specialised seller
off-licence store specialised seller
soft and alcoholic beverages store specialised seller
off-sales store specialised salesperson
beverages store specialised salesperson
off-sales store specialised seller
off-licence specialised salesperson
beverages and alcoholic drinks store specialised seller
alcoholic drinks store specialised salesperson
off-licence store specialised salesperson
beverages store specialised seller
soft and alcoholic beverages store specialised salesperson
off-licence specialised seller
alcoholic beverages store specialised seller
beverages and alcoholic drinks store specialised salesperson
A high school diploma or equivalent is generally the minimum required to work as beverages specialised seller.
ISCO skill level
ISCO skill level is defined as a function of the complexity and range of tasks and duties to be performed in an occupation. It is measured on a scale from 1 to 4, with 1 the lowest level and 4 the highest, by considering:
- the nature of the work performed in an occupation in relation to the characteristic tasks and duties
- the level of formal education required for competent performance of the tasks and duties involved and
- the amount of informal on-the-job training and/or previous experience in a related occupation required for competent performance of these tasks and duties.
Beverages specialised seller is a Skill level 2 occupation.
Beverages specialised seller career path
These occupations, although different, require a lot of knowledge and skills similar to beverages specialised seller.
Long term prospects
These occupations require some skills and knowledge of beverages specialised seller. They also require other skills and knowledge, but at a higher ISCO skill level, meaning these occupations are accessible from a position of beverages specialised seller with a significant experience and/or extensive training.
Essential knowledge and skills
This knowledge should be acquired through learning to fulfill the role of beverages specialised seller.
- Sales argumentation: Techniques and sales methods used in order to present a product or service to customers in a persuasive manner and to meet their expectations and needs.
- Characteristics of products: The tangible characteristics of a product such as its materials, properties and functions, as well as its different applications, features, use and support requirements.
- E-commerce systems: Basic digital architecture and commercial transactions for trading products or services conducted via Internet, e-mail, mobile devices, social media, etc.
- Product comprehension: The offered products, their functionalities, properties and legal and regulatory requirements.
- Characteristics of services: The characteristics of a service that might include having acquired information about its application, function, features, use and support requirements.
Essential skills and competences
These skills are necessary for the role of beverages specialised seller.
- Guarantee customer satisfaction: Handle customer expectations in a professional manner, anticipating and addressing their needs and desires. Provide flexible customer service to ensure customer satisfaction and loyalty.
- Carry out products preparation: Assemble and prepare goods and demonstrate their functionalities to customers.
- Operate cash register: Register and handle cash transactions by using point of sale register.
- Ensure compliance with legal requirements: Guarantee compliance with established and applicable standards and legal requirements such as specifications, policies, standards or law for the goal that organisations aspire to achieve in their efforts.
- Examine merchandise: Control that items put up for sale are correctly priced and displayed and that they function as advertised.
- Provide customer guidance on product selection: Provide suitable advice and assistance so that customers find the exact goods and services they were looking for. Discuss product selection and availability.
- Advise customers on the preparation of beverages: Provide information and tips to customers related to the preparation of beverages such as cocktails and with advice on storage conditions.
- Use different communication channels: Make use of various types of communication channels such as verbal, handwritten, digital and telephonic communication with the purpose of constructing and sharing ideas or information.
- Organise storage facilities: Order the contents of a storage area to improve efficiency with respect to the inflow and outflow of the stored items.
- Monitor stock level: Evaluate how much stock is used and determine what should be ordered.
- Apply regulations regarding the sale of alcoholic beverages: Comply to government regulations concerning the sale of alcoholic beverages and obtain a license if required.
- Maintain store cleanliness: Keep the store tidy and clean by hovering and mopping.
- Apply numeracy skills: Practise reasoning and apply simple or complex numerical concepts and calculations.
- Identify customer’s needs: Use appropriate questions and active listening in order to identify customer expectations, desires and requirements according to product and services.
- Organise product display: Arrange goods in attractive and safe way. Set up a counter or other display area where demonstrations take place in order to attract the attention of prospective customers. Organise and maintain stands for merchandise display. Create and assemble sales spot and product displays for sales process.
- Advise customers on alcoholic beverages’ harmony with food: Provide advice to customers related to which wines, liquors or other alcoholic beverages sold in the store can match with different types of food.
- Stock shelves: Refill shelves with merchandise to be sold.
- Enforce regulations of selling alcoholic beverages to minors: Ensure compliance with governmental regulations concerning the selling of alcoholic beverages to minors.
- Process refunds: Resolve customer inquiries for returns, exchange of merchandise, refunds or bill adjustments. Follow organisational guidelines during this process.
- Carry out order intake: Take in of purchase requests for items that are currently unavailable.
- Carry out active selling: Deliver thoughts and ideas in impactful and influencing manner to persuade customers to become interested in new products and promotions. Persuade clients that a product or service will satisfy their needs.
- Demonstrate products’ features: Demonstrate how to use a product in a correct and safe manner, provide customers with information on the product’s main features and benefits, explain operation, correct use and maintenance. Persuade potential customers to purchase items.
- Provide customer follow-up services: Register, follow-up, solve and respond to customer requests, complaints and after-sales services.
- Issue sales invoices: Prepare the invoice of goods sold or services provided, containing individual prices, the total charge, and the terms. Complete order processing for orders received via telephone, fax and internet and calculate the customer’s final bill.
- Plan aftersales arrangements: Come to an agreement with the customer about the delivery, setup and service of the goods; perform appropriate measures to ensure delivery.
- Prevent shoplifting: Identify shoplifters and methods by which shoplifters try to steal. Implement anti-shoplifting policies and procedures to protect against theft.
- Handle sensitive products: Properly store and present sensitive products, taking care of relevant factors like temperature, light exposure, moisture levels, etc.
ISCO group and title
5223 – Shop sales assistants
- Beverages specialised seller – ESCO