Hospitality entertainment manager

Hospitality entertainment manager article illustration

Description

Hospitality entertainment managers are in charge of managing the team which creates entertainment activities for the guests of a hospitality establishment.

Excludes people performing activities focused culture aspects. Includes people performing entertainment and leisure activities for guests.

The duties of a hospitality entertainment manager include, but are not limited to:

  • Managing and overseeing all aspects of an event, from start to finish
  • Negotiating contracts with talent, production companies, and other industry professionals to secure performers for events
  • Coordinating with vendors to ensure that all services are provided as agreed upon and within budget
  • Booking hospitality establishments for parties and events to ensure adequate capacity and amenity provisions
  • Making sure that all operations run smoothly, including scheduling rehearsals and performances and making sure that all technical elements are working properly
  • Overseeing marketing efforts such as creating advertisements or organizing promotional events
  • Coordinating with marketing departments to develop and implement marketing strategies that reach target audiences through all channels, including print and digital advertising, social media campaigns, live events, and public relations campaigns
  • Managing the budget and working with event planners, designers, and other professionals to create an event that is within the budget guidelines
  • Evaluating the success of an event based on factors such as ticket sales, attendance levels, and customer satisfaction levels
  • Handling tasks related to event planning, such as selecting a venue, hiring performers, coordinating catering services with caterers, and selecting decorations and other event elements

Other titles

The following job titles also refer to hospitality entertainment manager:

entertainments manager
cruise entertainment manager
holiday entertainment manager
holiday camp entertainment manager
amusement manager
entertainment manager
resort entertainment manager

Working conditions

The work environment for a hospitality entertainment manager varies depending on the type of entertainment venue. For example, a manager of a live music venue such as a club or theater will typically work long hours, including evenings and weekends. A manager of a sports arena or stadium may also work long hours, including evenings and weekends, but the hours may be more regular. A manager of a movie theater or other entertainment venue that is open only during daytime hours will typically work regular daytime hours. However, all hospitality entertainment managers may be required to work overtime on occasion, especially when there is a special event, such as a concert or a movie premiere.

Minimum qualifications

Companies looking to hire an hospitality entertainment manager tend to prefer candidates with previous experience working in the talent or event-planning industry. However, some companies may be willing to train those with less experience. Candidates who have worked as talent agents or party planners often have transferable skills that can be leveraged as a hospitality entertainment manager.

The education requirements for hospitality entertainment manager careers depend on the level of the position being offered along with the industry the candidate will be operating within. Achieving a bachelorโ€™s degree in business, communications, marketing or hospitality management can give candidates the skills they need to perform their job functions, even without a matching work history. Organizations that rely heavily on events for client or employee retention may require a higher degree, such as a masterโ€™s, along with industry experience.

ISCO skill level

ISCO skill level is defined as a function of the complexity and range of tasks and duties to be performed in an occupation. It is measured on a scale from 1 to 4, with 1 the lowest level and 4 the highest, by considering:

  • the nature of the work performed in an occupation in relation to the characteristic tasks and duties
  • the level of formal education required for competent performance of the tasks and duties involved and
  • the amount of informal on-the-job training and/or previous experience in a related occupation required for competent performance of these tasks and duties.

Hospitality entertainment manager is a Skill level 3 occupation.

Hospitality entertainment manager career path

Similar occupations

These occupations, although different, require a lot of knowledge and skills similar to hospitality entertainment manager.

accommodation manager
camping ground manager
rooms division manager
department store manager
tourist information centre manager

Long term prospects

These occupations require some skills and knowledge of hospitality entertainment manager. They also require other skills and knowledge, but at a higher ISCO skill level, meaning these occupations are accessible from a position of hospitality entertainment manager with a significant experience and/or extensive training.

tourist animator
customer experience manager
hospitality revenue manager
tourism product manager
destination manager

Essential knowledge and skills

Essential knowledge

This knowledge should be acquired through learning to fulfill the role of hospitality entertainment manager.

Essential skills and competences

These skills are necessary for the role of hospitality entertainment manager.

  • Create solutions to problems: Solve problems which arise in planning, prioritising, organising, directing/facilitating action and evaluating performance. Use systematic processes of collecting, analysing, and synthesising information to evaluate current practice and generate new understandings about practice.
  • Comply with food safety and hygiene: Respect optimal food safety and hygiene during preparation, manufacturing, processing, storage, distribution and delivery of food products.
  • Implement marketing strategies: Implement strategies which aim to promote a specific product or service, using the developed marketing strategies.
  • Coordinate events: Lead events by managing budget, logistics, event support, security, emergency plans and follow up.
  • Handle customer complaints: Administer complaints and negative feedback from customers in order to address concerns and where applicable provide a quick service recovery.
  • Manage staff: Manage employees and subordinates, working in a team or individually, to maximise their performance and contribution. Schedule their work and activities, give instructions, motivate and direct the workers to meet the company objectives. Monitor and measure how an employee undertakes their responsibilities and how well these activities are executed. Identify areas for improvement and make suggestions to achieve this. Lead a group of people to help them achieve goals and maintain an effective working relationship among staff.
  • Provide tourism related information: Give customers relevant information about historical and cultural locations and events while conveying this information in an entertaining and informative manner.
  • Manage health and safety standards: Oversee all personnel and processes to comply with health, safety and hygiene standards. Communicate and support alignment of these requirements with the company’s health and safety programmes.
  • Negotiate price: Arrange an agreement on price of products or services provided or offered.
  • Evaluate entertainment programme: Assess and improve the entertainment programme on offer by obtaining guest feedback and making use of available resources.
  • Plan events: plan programmes, agendas, budgets, and services of an event according to customers’ requirements.
  • Implement sales strategies: Carry out the plan to gain competitive advantage on the market by positioning the company’s brand or product and by targeting the right audience to sell this brand or product to.
  • Present reports: Display results, statistics and conclusions to an audience in a transparent and straightforward way.
  • Plan multi-agenda event: Organise events and programmes which deliver content for multiple groups in parallel.
  • Train employees: Lead and guide employees through a process in which they are taught the necessary skills for the perspective job. Organise activities aimed at introducing the work and systems or improving the performance of individuals and groups in organisational settings.
  • Develop entertainment programmes: Create, schedule and guide engaging and challenging entertainment programmes.

Optional skills and competences

These skills and competences are sometimes, but not always, required for the role of hospitality entertainment manager. However, mastering these skills and competences allows you to have more opportunities for career development.

  • Manage inspections of equipment: Monitor formal or official viewings and examinations in order to regularly test and inspect property and equipment.
  • Supervise entertainment activities for guests: Oversee camp programmes and activities such as games, sports and entertainment events.
  • Manage budgets: Plan, monitor and report on the budget.
  • Greet guests: Welcome guests in a friendly manner in a certain place.
  • Maintain incident reporting records: Keep a system to record details of unusual events that occur at the facility, such as job-related injuries.
  • Obtain sponsorship: Acquire sponsor deals by preparing relevant applications and reports.
  • Think analytically: Produce thoughts using logic and reasoning in order to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
  • Recruit employees: Hire new employees by scoping the job role, advertising, performing interviews and selecting staff in line with company policy and legislation.
  • Create annual marketing budget: Make the calculation of both the income and expenditures that are expected to be paid over the coming year concerning the marketing related activities such as advertising, selling and delivering products to people.
  • Ensure safety in hospitality establishment: Take responsibility for the safety of all employees and guests in a hospitality establishment by applying specific principles, policies and regulations.
  • Maintain customer service: Keep the highest possible customer service and make sure that the customer service is at all times performed in a professional way. Help customers or participants feel at ease and support special requirements.
  • Demonstrate intercultural competences in hospitality services: Understand, respect and build constructive and positive relations with intercultural clients, guests and collaborators in the field of hospitality.
  • Schedule shifts: Plan staff time and shifts to reflect the demands of the business.
  • Ensure cross-department cooperation: Guarantee communication and cooperation with all the entities and teams in a given organisation, according to the company strategy.
  • Assist clients with special needs: Aid clients with special needs following relevant guidelines and special standards. Recognise their needs and accurately respond to them if needed.
  • Build business relationships: Establish a positive, long-term relationship between organisations and interested third parties such as suppliers, distributors, shareholders and other stakeholders in order to inform them of the organisation and its objectives.

ISCO group and title

3339 – Business services agents not elsewhere classified


References
  1. Hospitality entertainment manager – ESCO
  2. Entertainment Manager Job Description – Indeed.com
  3. Entertainment Manager Job Description: Salary, Duties, & More – Climb the Ladder
  4. Featured image: Photo by Redd F on Unsplash
Last updated on February 20, 2023

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